The Private Blends are intended by Ford, to be his most personal and unique scents yet. They are both stripped back and nuanced at the same time; deriving from one single note such as amber or tobacco, but having infinite interpretations and meaning to the individual wearer. With this collection, Ford sought to push gently away from mainstream industry traditions and create something that, more than anything, intrigued him. As with all his past fragrances, the Private Blend deliberately shies away from being gender-specific and instead ties the scents more intrinsically to memories, places or emotions… much more romantic than a simple ‘male’ or ‘female’ we think!
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