From Fashion to Fragrance: An Interview with Marc-Antoine Barrois

From Fashion to Fragrance: An Interview with Marc-Antoine Barrois

Marc-Antoine Barrois is a French fashion designer who has made a name for himself in the world of haute couture. His approach to fashion has always been highly personalized, reflecting his clients’ unique personality and style. In 2014, he teamed up with the renowned perfumer Quentin Bisch to create his first perfume, setting the foundation for a new era in Barrois’ career.

How did you meet Quentin Bisch, and how did your collaboration begin?

A friend introduced us in 2014. We began talking about perfume, but we had to find a common language. Quentin suggested that we exchange notes one by one, and I trusted him with sincerity. This is probably what makes our relationship and our perfumes so authentic.

What is your first olfactory memory?

It started with my mother’s use of Toulouse violet, which she used to perfume our baby clothes. The perfumes that left a lasting impression on me were those of my mentors, signature perfumes with a hold and a trail that reflected the perfumes we were trying to create.

What has been your biggest challenge since you started working in the fragrance industry?

There are many challenges, starting with staying true to my values as the brand grows. We continue to manufacture 100% in France, including the packaging, without cellophane and without endocrine disruptors.

The planets seem to inspire you a lot. Could you tell us why?

It’s not so much the planets as the invitation to discover/invent a new world that they represent. They are also references to mythology!

B683 is inspired by the asteroid in The Little Prince. What is your connection with this poetic work by Saint-Exupéry?

Beyond the poetry, which I think makes the world a better place, it’s a wonderful book full of the values I cherish. Taking the time to be amazed, the time to tame a friend, the time to care for those we love despite their faults, even the time to listen to those who are different from us and think differently, which is something we need today.

Ganymede and its fresh leather are a huge success. How does it differ from classic leather fragrances?

Its unique signature, its minerality, and its power. It’s definitely our bestseller today.

What is the link between your haute couture and perfume collections?

Refinement, without a doubt. The time to think about each perfume in detail and in its subtleties, and the care to choose incredible materials without dogmatism.

From personalization in fashion to a refined approach in fragrances, Marc-Antoine Barrois has sustained his values throughout his journey. The inspiration he finds from mythology and literature has allowed him to create fragrances that go beyond what meets the eye. Driven by the desire to invent and discover new realms, he stays true to his brand’s vision of elegance and refinement.

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